Communication degrees in Mexico
Marketing, social communication, advertising, communication sciences, journalism, audiovisual production, and broadcasting: these are communication degrees you can study in Mexico, almost always as a bachelor's degree.
If you write on your social media, edit videos with your phone, record audio, or are the one who handles advertising for your school events, there are bachelor's degrees that build on that.
How communication is studied in Mexico
There are communication degrees at public and private institutions in Mexico City, Aguascalientes, Tijuana, Tuxtla Gutiérrez, Cancún, Ensenada, or La Paz, among other cities. Marketing is also called Mercadotecnia, so search for it under both names.
Some degrees study communication from theory and others from practice, with texts, recordings, campaigns, or market analysis. If you choose a private institution, ask for the program's official recognition of study validity (RVOE) number.
Communication degrees in Mexico
Among those studied in Mexico are Social Communication, Marketing, and Communication Sciences.
Marketing analyzes the market to sell products and services; Advertising creates the campaigns; Social Communication and Communication Sciences study how messages circulate; Journalism investigates and reports; Audiovisual Production and Broadcasting work with image and voice. Marketing overlaps with the business and economics degrees in Mexico, and audiovisual work with the arts degrees.
Where to study communication in Mexico
Universidad Autónoma de Baja California (UABC)Mexicali · PublicMarketingCommunication SciencesAudiovisual ProductionMass Communication
El Colegio de la Frontera Norte (COLEF)Tijuana · PublicAudiovisual ProductionMass CommunicationMarketing
Universidad Cuauhtémoc Aguascalientes (UC)Aguascalientes · PrivateMass CommunicationMarketingAdvertising
Universidad de Tijuana (CUT)Tijuana · PrivateMarketingAdvertisingMass Communication
Universidad Privada del Sur de México (UPSUM)Tuxtla Gutiérrez · PrivateMarketingAdvertisingMass Communication
Centro de Diseño, Cine y Televisión (CENTRO)Ciudad de México · PrivateAudiovisual CommunicationMarketing
Universidad Anáhuac Cancún (UAC)Cancún · PrivateMass CommunicationMarketing
Universidad Anáhuac México (Anáhuac)Huixquilucan · PrivateMass CommunicationMarketingHow to choose among them
Notice what you get into without anyone asking you to: writing on your social media, editing videos, recording audio, presenting in front of the class, or noticing how an advertisement is made.
Then ask yourself which side you want to be on: reporting the information, creating the idea, producing behind the camera, or understanding what the audience wants. If you like analyzing what people buy and why, Marketing may suit you better than Journalism.
If you're torn between Social Communication and Communication Sciences, compare the subjects of each bachelor's degree and see which one is offered near you. The career test can give you a clue about which one fits you.
For reading before you choose
Frequently asked questions
How long do communication degrees last in Mexico?
Bachelor's degrees like Social Communication, Marketing, or Journalism last about the same amount of time; Announcing, at the technical level, is shorter.
What exam is required for admission?
Each institution sets its own process. Many use the EXANI-II from Ceneval and others use their own exam; check the admissions call.
What is the difference between Marketing and Advertising?
Marketing studies the market and decides how to sell a product; Advertising focuses on creating the messages and campaigns that promote it. They complement each other, and the profiles show the subjects for each one.
What if I'm not a good writer?
You can still study communication, although in Journalism writing is central. In Marketing, market analysis and ideas matter more, and in Announcing, voice does.
Can I study communication online?
It depends on the institution. Ask if there is an online or blended option and how hands-on practice with recording or radio equipment works.